About Drive CX

Drive CX – Connecting people

At Drive CX , we see a more connected, sustainable, compassionate world largely driven by fundamental shifts in corporate culture.  

The cultural shift we need to make globally to resolve problems like climate change on a macro level, is the same cultural shift that companies need to make on a micro level to grow and prosper in uncertain times.  Drive CX is a Total Experience Management platform that uses digital engagement software to harness the creative, collaborative power of customers and frontline teams. Together, we can create a better world – one company at a time.  

Communicate, collaborate and innovate with customers and frontline teams to create amazing consumer and workplace experiences.  

Drive CX is here to support expanding restaurant, retail and service chains who need a way to keep up with rapidly business trends.  They are looking for ways to enable operational agility that supports continual innovation for excellence.  Total experience management methodologies connect managers with customer and frontline teams, solve problems in realtime, deliver insights based on KPI performance and supports data drive actions that optimize both marketing and operations.

The result – fanatical brand loyalty that drives measurable increases in sales and profitability.

2% of sales go to clean our oceans and manage climate change. 

We believe in the power of connection.  The Drive CX digital engagement management system is designed to develop “customer-centric” teams that work together.  Our digital communication tools help remove barriers to collaboration between head office and frontline staff, and between management departments. Drive CX helps create higher levels of engagement and accountability in the front-line teams that create the customer experience.

Customer experience management lies at the intersect of operations, marketing and HR management.   DEP technology  uses CX/CRM and EX/ERM to better understand opportunities for optimizing operations and building fanatical brand loyalty.

In the words of Richard Branson, “Look after your employees and they will look after your customers”.  Align people around a single purpose and give them an opportunity to make a difference, and they will!  Ensuring a supportive, inspiring employee experience is the foundation for customer experience excellence.

Work with us to see how engaging with both customers and teams on the frontlines can result in measurable increases in sales and profits.

Dale Dubberley

CEO and Founder

Dale Dubberley brings a unique blend of technology retail and restaurant experience to Drive CX. Growing up with a family retail electronics business, she started her career as a systems analyst and technology consultant.  After a trip to Thailand, where she fell in love with Thai food, she opened a chain of Thai restaurants and manufacturing facility in Canada.

Early on, she realized that the path to growth was to “tap into” what customers really wanted and how well her team members were delivering on that. She quickly built a loyal clientele, winning “Best Thai” awards for many years.

Bringing customer, team, marketing and sales trends into a single dashboard, became an “early warning system” for management actions. Problems were identified and resolved quickly, before they impacted the bottom line. Turning CX insights to actions created predictable sales growth of 20% annually and 2-3 x industry average profits.

The Drive CX Team

Client success is our success.

Each member of the Drive CX team shares our core values of communication, collaboration and caring.  We all have “grass roots” business experience and understand how to successfully introduce technology without disrupting what has made the business successful. We understand the challenge of keeping teams engaged and committed to creating an amazing customer experience every day.

Get in touch with us

Interested in joining our team? Or just a have a question? We would love to hear from you!