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What is Brand Experience Management?

Brand experience management (BX) is the process of building brand loyalty by understanding what draws customers and employees to your company. And continuously strengthening that competitive advantage until you achieve market domination..

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It is where customer experience, employee experience, marketing experience and AI intersect in one powerful experience management platform. Real-time digital engagement empowers teams to solve problems before they impact sales.  AI managed performance alerts with recommended actions helps them prioritize the most important actions to grow loyalty, sales and profits. 

Digital Engagement + AI Driven Performance Management

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CX & CRM

Review Management

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EX & ERM

Personal Action Boards

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Marketing ROI Management

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API Integrations

Dashboards & Analytics

AI Alerts & Coaching

Drive CX named by Gartner as thought leader in January 2021 CX report.

Drive CX | Experience Management Platform (XM)

Our database gets all your customer, employee, marketing and sales data in one place. 

Customer Experience and Relationship Management (CX/CRM)

Make it easy for customers to tell you what they think.

 

Feel confident you are delivering the  products, service and brand experience they want.

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Employee Experience and Relationship Management (EX/ERM)

Alert managers to poor experiences in real-time.

 

Flag action to  immediately solve problems, before they impact the bottom line. 

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Marketing Relationship and ROI Management 

Segment customers into buying groups. 

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Personalize marketing communications to increase customer visits and spend. 

Performance Alerts and  KPI Management 

Track key performance indicators by role. 

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Make recommendations to build brand loyalty, increase sales and optimize operating margins.  

Drive CX experience and engagement management platform gathers insights from customers, employees, marketing and sales. Then, turns insights into actions that optimize operations and build brand fanatical loyalty.

 

An effective Brand Management platform will help you to:

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  • Deliver exceptional customer service at a lower staffing cost

  • Engage customers at point of payment, pickup or service.

  • Establish trust to get honest feedback from both customers and employees

  • Measure customer satisfaction and brand consistency at every touchpoint

  • Create a workplace culture that attracts and keeps great people.

  • Flag problems or “friction points” with actions and track them to resolution.

  • Enable operations agility to stay ahead of changing consumer and workforce trends.

  • Personalize communications and promotions to targeted groups and measure outcomes.

  • Manage productivity with performance benchmarking and data driven actions.

  • Make the right decisions to strengthen your brand power!

Drive CX | Digital Engagement Apps

Our digital apps to connect  you with customers and teams in real-time on the frontlines. 

Our job?

Empower teams to create amazing customer experiences. 

Your  job?

Watch your sales and profits grow.

 “A 5% increase in customer retention can result in up to a 95% increase in profits.” (Bain & Co)
 
“If you look after your staff, they’ll look after your customers. It’s that simple.” (Richard Branson)

Let’s Work Together

Let's explore how TXM can drive sales and profits in your business. 

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